Rocketfuel Section Editing

When measuring digital campaigns, it is best to use actual, incremental in-store sales as the main key performance indicator. The same is true for optimizing campaigns while they are still live and running. Rocketfuel's innovative In-Flight optimization solution allows for just that.

For example, if a household product brand is running a campaign for a new line of hand soaps that includes the use of three separate creatives, Rocketfuel's Flight Optimization tool allows for understanding which creatives are driving more in-store sales. The design was made to edit on-the-fly and change the campaign elements as needed at a moments notice.

Deliverables
Web Application, Design System, Product Design, Visual Design, UI, UX, Prototyping, Typography, Color Theory, Branding, Interaction Design

Tools
Sketch

Company